Looking for an inexpensive, eye-catching way to keep in touch with your clients? E-newsletters, also known as e-mail newsletters, are not only affordable, they are fast – thousands can be sent out at the touch of a button. Consider some of the other benefits:
- Interactive – e-newsletters allow you to interact with your clients on a regular basis. Clients, in turn, can interact with you through surveys and promotional offers.
- Integrated – e-mail is such a pervasive form of communication in our high-tech world. Like it or not, it's here to stay. Why not take advantage of this omnipresent medium to keep in touch with your clients regularly?
- Viral – allow your clients to tell their friends, family and business contacts about your services. Your e-newsletter can be forwarded to interested parties just like any other e-mail. A link at the bottom of your e-newsletters can also be included to enable your clients to sign others up.
- Easily Modified – e-newsletters allow you to interact with your clients on a regular basis. Clients, in turn, can interact with you through surveys and promotional offers.
- Trackable – no other form of marketing will give you such immediate and accurate results of your efforts. Today's technology enables you to get valuable information such as who opened your e-newsletter, how many people clicked on the links, how long they spent reading your e-newsletter, and how many people forwarded your e-mail.
- Targeted/Personalized – with e-newsletters, you're sending out information that people want to receive because they've opted-in. No more wasted time, effort and expense. And because they've opted-in, the database of information you have will allow you to personalize the e-newsletters according to each client's interests.
So what are e-newsletters used for? The possibilities are endless. Use them to update your clients on new products, send them out weekly or monthly to keep your clients aware of what's going on with your company, or use them to send out offers and actually keep track of who's responding to these offers.
At Noble Consulting, we create e-newsletters for your company that speak to your audience. We strive to maintain your brand identity so your audience will know immediately who the correspondence is from. At the same time, our design and technology pros know how to create e-newsletters that download quickly and are cross-browser compatible. Experience is the key and experience is what you'll get at Noble Consulting.
To view our E-Newsletter Design Portfolio, click here.